Posts in Press Releases
Perkins Restaurant & Bakery And Huddle House Partner With Beanstalk To Extend Sister Restaurant Brands Into New Food Categories

New York, NY, May 7, 2021 – Family dining restaurants, Perkins Restaurant & Bakery and Huddle House, are partnering with global brand extension licensing agency, Beanstalk, to extend their beloved menu items into new food offerings, bringing the dine-in restaurant experience home.

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Blue Sky Outdoor Living Launches U.S. Army Licensed Products

Romeoville, Illinois. April 12, 2021 – Blue Sky Outdoor Living, known for its innovative outdoor living products specifically designed to enhance your recreational outdoor experiences, is proud to announce the addition of officially licensed U.S. Army fire pits to its extensive stable of outdoor products.

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DOLE FOOD COMPANY PARTNERS WITH BEANSTALK TO EXTEND BRAND INTO MEANINGFUL NEW PRODUCT OFFERINGS  

New York, NY , April 7, 2021 – Dole Food Company, the premium, farm-fresh brand that enhances lives with delicious high-quality fruits and vegetables, is partnering with global brand extension licensing agency, Beanstalk, to extend its iconic brand into food categories that further empower consumers to experience healthy living through association with the DOLE brand.

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GINSTERS AND GUINNESS COLLABORATE TO REINVIGORATE SAVOURY SLICES

London, UK , March 16, 2021 - In an exciting collaboration brokered by Beanstalk, the UK’s number one savoury pastry brand, Ginsters, and iconic Irish brewer, GUINNESS, have joined forces to launch a new Ginsters Smoky Steak & GUINNESS slice. The premium recipe has been developed by Cornish born, award-winning head chef, Chris Eden – a long-standing Ginsters chef partner – creating a unique innovation for the savoury slices category.

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HANESBRANDS NAMED PRIMARY LICENSEE FOR OHIO STATE UNIVERSITY FAN APPAREL  

WINSTON-SALEM, NC, February 10, 2021 – HanesBrands today announced an agreement with The Ohio State University to serve as one of the University’s primary licensees for select fan apparel products. Through the agreement, brokered by trademark licensing agent Beanstalk, HanesBrands will deliver an assortment of Ohio State-branded men’s, women’s, youth and infant/toddler fan apparel across the mass, mid-tier, and campus retail channels.

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Dream Of Halo And Xbox In Comfort With The Release Of New Halo And Xbox Bedding Sets!

London, February 5, 2021 - Boutique bedding specialist Dreamtex Ltd has partnered with Microsoft to develop a homewares collection for the premier gaming and entertainment brand, Xbox and the critically acclaimed Halo franchise. The partnership was brokered by Tinderbox, the digital division of Microsoft’s licensing agency, Beanstalk.

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The Fan-Brand and the U.S. Army Sign Home Décor Licensing Agreement

Fairview, PA— 01/25/2021 — The Fan-Brand is proud to announce they have entered into a licensing agreement with the U.S. Army to develop and sell officially licensed lighted wall signs, pool table lights and an assortment of wall décor products bearing the U.S. Army’s iconic logo and colors. Beanstalk, the U.S. Army’s official global brand extension licensing agency, brokered this agreement.

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Baileys® release their annual Baileys Creams for the perfect grown up treat this festive season!

London, UK, December 21 , 2020 - Arla and Diageo are continuing their successful relationship, brokered by Beanstalk, by releasing their annual festive BAILEYS Cream range with the addition of a new flavour and brand-new packaging. The BAILEYS Cream range has been a huge hit since its first launch in 2016 and the range of creams continues to delight consumers throughout the holiday season with bold, tasty flavours.

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SHELL BRANDS INTERNATIONAL APPOINTS BEANSTALK AS GLOBAL LICENSING AGENCY

New York, NY, December 15, 2020 – Beanstalk today announced its appointment by Shell as the global licensing agency for the Shell brand. Beanstalk will partner with Shell to extend the brand into a range of consumer products and services, leveraging Shell’s heritage, purpose and brand strength to create value and engage with consumers on a global scale

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