BEANSTALK OFFERS A BREADTH OF SERVICES TO MEET THE NEEDS OF TODAY’S COMPETITIVE RETAIL LANDSCAPE
Are you a retailer looking for exclusive partnerships with our clients’ brands?
CONSULTING
Building upon decades of brand extension and licensing experience, Beanstalk’s consulting division advises retailers on how to gain market share through innovative and commercially viable brand extension strategies.
We uncover the path to growth and provide a road map to open opportunities to new audiences and revenue. We work with retailers, brands and manufacturers with advice and tools to drive brand expansion and growth.
MANUFACTURER REPRESENTATIOn
The bar for differentiation at retail continues to be raised higher. Ensuring that products stand out on shelf is critical and licensing powerful brands can accomplish this.
Leveraging nearly three decades of licensing experience, we partner manufacturers and retailers with the most sought-after and best-fit brands to bring innovative products to market.
LEGAL & FINANCE
With negotiation experience spanning nearly three decades, our in-house legal team has worked on agreements in virtually every product category across four continents. We utilize a proprietary contract management system and conduct financial and contractual integrity validation and verification for all license agreements on an ongoing basis.
We monitor all financial requirements specified in a license agreement. Resources are dedicated to diligently invoicing, collecting and verifying all royalties reported and cash received from licensees. We conduct forecasts and financial analysis to understand historical and forward-looking trends in the sales and royalties of clients’ licensing programs, utilizing world-class data warehouse, forecasting and reporting systems.
CULTURAL INTELLIGENCE
Cultural Intelligence is an international trend reporting service that utilizes data, research and analytics to identify relevant consumer, marketing and retail trends that brands can leverage to innovate and grow their licensing programs.
Beanstalk Cultural Intelligence evaluates trends across consumer behavior, category and channel growth, and emerging business sectors to pave a path to sustained evolution.
brand partnerships
Licensed products have always served as a marketing tool. In today’s crowded media landscape, brand owners are challenged to do the unexpected to demonstrate innovation and evolution to their consumers. Beanstalk Brand Partnerships develops and launches buzzworthy collaborations between brands that generate hype and create cultural moments.
