December 10, 2012, New York, NY., – Beanstalk, a leading global brand licensing agency, announces the addition of three new exciting licensing partnerships for the beloved candy brand Airheads now partnering with Zazzle, Naui Ollin andIsaac Morris. Partners will translate the brand’s ‘out-of-control’ personality, and colorful and imaginative graphics, to multiple lifestyle categories.
Read MoreOctober 16, 2012, London, U.K., – Leading international brand licensing agency, Beanstalk today unveiled several new brands that have recently joined its prestigious client roster at Brand Licensing Europe. The announcement comes amidst news of major new license agreements secured by Beanstalk for celebrated British fashion designer Matthew Williamson in footwear, handbags and interiors, as well as the retail launch of the official MovieStarPlanet magazine by Egmont Kids U.K.
Read MoreOctober 12, 2012, London, U.K., – Leading international brand licensing agency Beanstalk announced its partnership with games developer Lima Sky for exclusive representation in the U.K. of its global app sensation, Doodle Jump. The phenomenally successful digital property entered the Apple App Store in April 2009, and subsequently received an Apple Design Award for excellence in design, user experience and quality. Recognized by Apple as the third all-time top paid app in March 2012, Doodle Jump has remained in the Top 25 Paid Apps for over two years. With tens of millions of game downloads on over 2,700 mobile handset models worldwide, Doodle Jump has established itself as a modern classic in the mobile application space.
Read MoreOctober 11, 2012, London, U.K., – Leading brand licensing agency, Beanstalk, today announced a number of licensing agreements secured for its client Matthew Williamson, the celebrated British fashion designer, to extend his brand into additional fashion and lifestyle categories including footwear, handbags and interiors.
Read MoreOctober 11, 2012, London, U.K., – Leading brand licensing agency Beanstalk has secured a representation agreement with The Phat Food Co. to expand across a range of food and drink categories under the ‘Phat’ brand. Starting out as The Phat Pasty Co., The Phat Food Co. was conceived by husband and wife team Paul and Laura Clark, ‘The Phat Controllers,’ who built its reputation on quality, tasty Cornish pasties with ‘no nasties.’ Having both acquired extensive expertise in the food-service industry through work with large branded restaurant chains, the Clarks launched The Phat Pasty Co. as a franchise operation, which operated a fleet of iconic Phat Pasty camper vans travelling the U.K. selling pasties and other sandwich items.
Read MoreJune 13, 2012, London, U.K., - Egmont Kids Media, the UK’s leading specialist children’s publisher for babies to teens, has announced a worldwide partnership (excluding USA) with MovieStarPlanet for both book and magazine publishing.
Read MoreJune 12, 2012, New York, NY., – Beanstalk, a leading global brand licensing agency and consultancy, today announced a business partnership with television star, NeNe Leakes. As NeNe’s licensing agency of record, Beanstalk will leverage NeNe’s aspirational style and outspoken personality to develop a brand that empowers women, of all shapes and sizes, through fashion. Beanstalk will collaborate with NeNe’s management agency, The Collective, and legal representation at Fox Rothschild, LLP, on the program.
Read MoreJune 12, 2012, Las Vegas, NV., (Mandalay Bay Convention Center, Booth 5163) – Beanstalk, a leading global brand licensing agency and consultancy, today celebrated another successful year of growth and innovation, with notable additions to its client roster, including American Honda Motor Co., Bigelow, Matthew Williamson and MovieStarPlanet, as well as the launch of several creative brand extensions for its existing world-class clients. The agency has also focused on the continued integration of sister Omnicom agency Nancy Bailey & Associates, resulting from the merger in late 2010, enabling both agencies to expand its knowledge base, depth of relationships and reach worldwide.
Read MoreMarch 9, 2012, Sparks, MD., – McCormick & Company, Inc. (NYSE: MKC), a global leader in flavor, today announced that its OLD BAY® brand has partnered with Crab Source, LLC., a leading value-added seafood processor and manufacturer, to offer OLD BAY Seasoned frozen crab cakes. Debuting March 11th-13th at the 2012 Boston Seafood Show, OLD BAY crab cakes will leverage the brand's famously bold flavor and fun, festive personality to offer consumers new ways to experience their favorite seasoning.
Read MoreFebruary 22, 2012, New York, NY., – Beanstalk, a leading global brand licensing agency and consultancy, has appointed Merchantwise to manage the brand licensing program for Out Fit 7 Ltd.’s Talking Friends in Australia and New Zealand.
Read MoreJanuary 31, 2012, New York, NY.,– Beanstalk, the world’s leading brand licensing agency and consultancy, today announced the appointment of Nell Roney as Senior Vice President, Brand Acquisitions. In her new position, Roney will be responsible for leveraging her industry experience and extensive network of relationships to partner best-in-class manufacturers and retailers with the most sought after brands. Roney will report directly to Allison Ames, President, North America, Beanstalk.
Read MoreJanuary 19, 2012, New York, NY., – Beanstalk, a leading global brand licensing agency and consultancy, celebrated significant announcements at the 2012 Consumer Electronics Show (CES) in Las Vegas, Nevada. Further development and strategic expansion in consumer electronics were announced on behalf of clients, AT&T, Energizer, and Travelocity.
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