In a famous episode of HBO’s hit series Entourage, the main character Vincent Chase goes from talent agency to talent agency, with each firm promising to make him a “brand.” Unbeknownst to each agency Chase visits, every pitch is presented as an original, brilliant, never-been-done-before idea.
Read MoreAugust 18, 2017 | Today’s the 40th anniversary of Elvis Presley’s death but, from a business perspective, The King doesn’t appear to have missed a beat.
Read MoreJune 12, 2017 | Written by Steve Olenski When it comes to celebrities, their brand value appears to go up once they have passed. Take Elvis, for example. He has been dead 40 years.
Read MoreOctober 3, 2016, New York, NY., – The Farrah Fawcett Foundation has signed an exclusive representation agreement with Beanstalk, a global licensing agency headquartered in New York. Farrah Fawcett is among the most iconic television stars in history.
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