January 12, 2011, New York, NY., — Omnicom Group Inc.’s (NYSE: OMC) Diversified Agency Services (DAS) has acquired Atlanta-based Nancy Bailey and Associates, Inc. (www.baileylicensing.com). The agency, which was founded by Nancy Bailey in 1982, is one of the industry’s most successful corporate licensing firms. Nancy Bailey & Associates will become a division of DAS’s Beanstalk, the leading global brand licensing agency and consultancy. Nancy Bailey has been named a vice chairman of Beanstalk and will report directly to Beanstalk’s president and CEO Michael Stone. “Nancy Bailey & Associates and Beanstalk are without question the two preeminent brand licensing agencies in the world. Not only have they both been true pioneers in corporate licensing but they both continue to innovate and push the industry forward with their creativity and leadership,” said Tom Harrison, CEO of DAS. “Together, they form the biggest, most experienced, successful and innovative licensing agency in the world.”

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