Global Brand Licensing Agency Selects Bloomers Island and Disliz as Recipients of Complimentary Consulting Workshops

NEW YORK, NY (September 27, 2022) – After careful consideration, global brand licensing agency, Beanstalk, has selected children’s botanical education property, Bloomers Island, and accessory brand, Disliz, to receive consulting workshops as part of its Licensing Labs charitable promotion. Celebrating Beanstalk’s 30 years in business, the complimentary consulting work offers these brand owners a unique opportunity to receive an evaluation of their existing licensing program, insights on how to improve its performance and establish new best practices, and recommendations on how to position the program for long-term success.

Bloomers Island, created by author Cynthia Wylie, is a book and activity series designed to teach and inspire young children about the world of gardening. The Licensing Lab workshop will analyze the property’s pre-existing licensing program and determine the best course of action for innovation and distribution.

Disliz, named after the Spanish words for design and happy or “diseño” and “feliz,” respectively, is a Mexico-based timepiece manufacturer that is known for its fashion-forward, licensed watches featuring entertainment properties such as Nickelodeon, Marvel, and Garfield. The consulting work will be facilitated through the lens of Beanstalk’s Manufacturer Representation service offering, providing the Latin American company with insights into how to grow its existing licensing portfolio.

“We are thrilled to have chosen two brands that demonstrate great potential for growth through licensing,” says Debra Restler, SVP, Business Development and Marketing at Beanstalk. “We believe that the workshops for both Disliz and Bloomers Island will add value and help define their futures in the licensing industry.”

In exchange for the agency’s consulting work, the winning brand owners will be asked to donate an amount of their choice to UNICEF to aid in Ukraine’s relief efforts. The workshops will be conducted this Fall.

About Beanstalk   

Beanstalk, a global brand extension licensing agency, works closely with our clients to unlock brand equity and create many of the world’s most recognizable products and services. We help leading brands, celebrities, media properties, manufacturers and retailers creatively find ways to strengthen their relationship with their most important stakeholder – the consumer. Beanstalk offers a breadth of services across our practice areas, including brand representation, digital media representation (Tinderbox), manufacturer representation, consulting, cultural intelligence, legal and financial services, and royalty auditing. The company is headquartered in New York, with offices in London, Miami, Cincinnati, Mexico City and Sao Paulo and affiliates throughout the world. For more information, please visit www.beanstalk.com. Beanstalk is a member of the Omnicom Specialty Marketing Group. 

About the Omnicom Specialty Marketing Group 

Omnicom Specialty Marketing Group (OSMG) aligns the growing demand for highly specialized consumer and retail marketing services with integrated solution teams consisting of the best talent to address clients’ needs. OSMG provides global services that include: point-of-sale marketing and merchandise technology, field marketing and sales support, brand extension and representation; talent management; Purpose; and consulting and fundraising for non-profit organizations. Omnicom Specialty Marketing Group is part of the DAS Group of Companies, a division of Omnicom Group Inc. (NYSE: OMC), that includes more than 200 companies in a wide range of marketing disciplines, including advertising, public relations, healthcare, customer relationship management, events, promotional marketing, branding and research. 

About Omnicom Group Inc.  
Omnicom Group Inc. (www.omnicomgroup.com) is a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 70 countries. Follow us on Twitter for the latest news.